Hyeona Lee, a Product Designer based in New York (4+ yrs). Bridging product design and branding with clarity
Currently designing @ Eleven Plus
SVA MFA IxD · SCAD BFA GD
Designing the Newsletter Subscription Experience
Media & Publishing, Nonprofit, Think Tank, Web, Mobile
Building a Scalable Brand Identity for In-App Chat
IT Services & Software, B2B SaaS, Branding, Web
Optimizing Workflows for a Business Productivity Suite
IT Services & Consulting, B2B SaaS, Dashboard, Branding
(Coming soon) Designing a Sports Fan Engagement Platform
Community, B2C, Gamification, Web, Mobile, Branding
Education
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MFA Interaction Design | 2023-2025
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BFA Graphic Design | 2014-2018
Experience
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Product Designer | 2025-Present
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Product Design Intern | 2024-2024
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UX/UI & Brand Designer | 2020-2021
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Graphic Design Intern | 2019-2019
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Graphic Design Intern | 2019-2019
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Graphic Design Intern | 2018-2018